The Modist launches its first European pop-up at Bicester Village

The Modist opens its first pop-up at Bicester Village

Great news for fashion lovers this summer – from today to 24 September, leading modest fashion ecommerce site The Modist the will open its first ever European pop-up at Bicester Village.

The Modist is the first global online destination for luxury modest fashion, dedicated to women who like to express their style in a contemporary, fashionable yet modest way. The Modist provides a destination for like-minded women looking for in-season, luxury fashion choices that respect the context of their personal style.

The Modist launches its first European pop-up at Bicester Village
This summer, The Modist will showcase elegant collections from its own brand ‘LAYEUR’ – as well as a carefully-curated selection of sophisticated pieces from leading luxury brands – at its Bicester Village pop-up.

Launched in March 2017 on International Women’s Day, and conceived by Ghizlan Guenez, Founder and CEO, in a short period of time The Modist has attracted women of substance globally and is sure to appeal to Bicester Village guests too, from local fashion lovers to our visiting international guests.

The Modist launches its first European pop-up at Bicester Village
Ghizlan Guenez, Founder and CEO of The Modist which will open its first ever European pop-up at Bicester Village

“Ghizlan Guenez’s game-changing vision has captured the attention of a generation with women across the globe embracing the elegance of dressing modestly. We are thrilled to be welcoming The Modist’s first European boutique to Bicester Village this summer; the pop-up will allow our international guests the chance to discover The Modist’s unique edit of the world’s most exciting brands who are quietly leading the charge in modest fashion.” – Desirée Bollier, Chair and Chief Merchant, Value Retail Management, operator of The Bicester Village Shopping Collection.

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