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Beauty on a budget



I have a disgusting amount of make up, for one face it is really unnecessary. Despite the stash, I have firm favs that never leave the make up bag/shower.

Lipcare– Blistex Intensive Moisturiser Hydrating Lip Cream.
I also really like Burts Bees lip products and Yes to Carrots lip balms.

Lip liner– Rimmel Exaggerate Lip Liner in Eastend Snob
Rimmel lip liner’s are very cheap and great at what they do, so never really branch out to other brands. Although I do have the Mac Cherry liner, which is great with any red lip.

Lipstick– Kate Moss for Rimmel in 107 (matte)
This has been my favourite range for a while now- the colour range and the formula is very good and it feels like a high end product.

Lipgloss– Barry M Clear Lipgloss
I am really not too fussed when it comes to clear gloss but this one smells delicious and doesn’t leave your lips sticking together.

Eyeshadow– Revlon ColorStay 16 Hour Eyeshadow Quad in Addictive
A great quad for smokey eyes or the shades can be used on there own if you want a quick and simple eye. I must also mention MUA palettes here. The are fantastic and so cheap! My favourites are the Heaven & Earth Palette and the Undressed Palette (£4 each), which are great is you don’t have the budget for Urban Decay’s Naked Palette (rrp £35)

Mascara– Loreal- Volume Million Lashes
This is a great volumising mascara, I have repurchased several times. I would like to try Benefit’s They’re Real next though but have heard that for the price £18, it does dry out very quickly.

Eyeliner– For winged liner: Rimmel Exaggerate Liquid Eyeliner
This liner is really long lasting and doesnt dry out and crack. I have had the same one for months and is showing no signs of running out. Big thumbs up.

For water line- Rimmel Scandaleyes Waterproof Kohl Eyeliner in Nude
This is perfect for brightening the eyes, if you feel white can look a bit drastic, this is a perfect alternative and a lot cheaper than the similar MAC version.

Foundation– Revlon ColorStay
I use different shades throughout the year but tend to be one of the lightest with a yellow undertone- the coverage is medium to full and sets quickly so you have to work it in to the skin swiftly. I also really like the Bourjois Healthy Mix foundation, but it is a little too dewy for my oily skin. I love the finish that you get with Rimmel Wake Me Up foundation but again, it wasn’t the right finish for me at the time (summer). I may go back to both of these in the future. I need a bit more coverage and ColorStay is perfect for that.

Concealer– Collection (2000) Lasting Perfection Concealer in Light and Fair
Who doesnt like this concealer? It is cheap and great for under eyes. I use Light and Fair depending on the time of year and whether I am tanned. I often use it when I am contouring and blend out.

Powder– Rimmel Stay Matte in Translucent
A cheap transluscent powder- it really does the job- it doesnt leave a colour on the skin and eradicates shine, perfect for setting make up.

Bronze– Bourjois Delice de Poudre
This is good if you want to do a subtle contour on the face. It smells wonderful too (and looks like chocolate). I also like the MUA bronzers which you can pick up for £1 but the colour range is a bit limited.

Blush– Revlon PhotoReady Cream Blush in Pinched
This is a lovely cream blush, I will definitely be picking up more in other colours.

Brows– MUA Brow Kit
A fab brow kit, applies very well and stays on. Great if you need to fill in any gaps and define brows on a budget. I picked mine up for £3.50 and use it daily.

MUA Clear Mascara
I use this just to set my brows, you can pick it up for £1.

Gradual Tan– Palmers Cocoa Butter Formula Natural Body Bronze Lotion
Cocoa butter and gradual tanner, which means it wont dry out your skin like a lot of tanning products do.

Overnight Tan- St Moriz Instant Self Tanning Mousse in Medium and Dark
I have never had a problem with applying this product, I buy it over and over again. I have only tried the mousse but have been very pleased with the results every time.

Scrub– Soap & Glory Pulp Friction
One of my favourite S&G products. Its a great scrub, I try and use it once a week.

Shower gel- Lush Snow Fairy (only available at Christmas)
Smells like Love Hearts and candy floss. So yummy! I will be sad when this is all used up, I wish I had bought more.

Shampoo– Aussie Miracle Moist
Conditioner- Aussie Miracle Moist- You will either love or hate the smell of these products but I personally love them. They are very inexpensive and work wonders in damaged hair.

Dry Shampoo– Batiste Tropical Dry Shampoo
Everyone’s favourite dry shampoo?

Brush– Tangle Teezer
Transformed the way I detangle my hair, forever. These can be used on literally all hair types. I will never look back.

Make up remover– Bioderma (French product)
This has transformed the way I take off my make up. It removes everything. I will never use facewipes again! I use some of this on a extra large cotton wool pad (from the baby section of Boots) and it is the most refreshing product that leaves your face feeling clean and revitalised. Bioderma will be coming to the UK very soon and I personally cannot wait!

Face wash– Neutrogena- Visibly Clear Daily Wash
I use this for a deep clean to help with dreaded breakouts. This can be used a mask too, just apply to face and leave for 5 minutes.

Mask– Lush Catastrophe Cosmetic Blueberry Mask
This is a lovely calming mask and is great if you have the odd spot. Smells good enough to eat.

Body Butter– Soap and Glory Righteous Butter
This is quite a sweet smelling product but it is really yummy. It is a butter, so you only need a little bit but it feels really indulgent on the skin and the scent lasts for ages.

Body Moisturiser– Garnier Intensive 7 Days in Cocoa Butter
This is such a great moisturiser, it absorbs really quickly and my skin stays soft for a long time afterwards. I got my last bottle on offer for under £2.

Beauty Tool
Body Shop Dry Brush
I try to use this every day to get rid of dead skin and improve my circulation. It stimulates the lymphatic system and helps to eliminate toxins- great for cellulite.

Essie– Head Mistress & Fiji
I’m a big fan of the Essie diffusion line which is now in Boots and Superdrug. I stock up when its on 3 for 2 and my collections is coming along nicely. I could easily wear Fiji everyday. It is a great nude colour for work.

Lover of all things FAST. If I am not in the office, you can find me near a track or under a car. I also work with great people in TrendLife's Editorial team.



St Albans favourites deny rumours of new High Street in the sky



New St Albans High Street

Late on Tuesday night, three high profile businesses in St Albans were forced to release statements denying involvement in the launch of a Super High Street above St Albans.

Three of the so called St Albans ‘Big Six’ – Chloe James Lifestyle, Must Wine Bar and Mad Squirrel – have all put out statements denying rumours they plan to create a new St Albans High. The remaining three are expected to make statements in the next 24 hours.

The announcement of a new St Albans High Street has caused enormous uproar across Hertfordshire and beyond, with near universal disbelief from shoppers, local residents and politicians – including British Prime Minister Boris Johnson.

Unconfirmed plans suggest a monorail system will be constructed to take shoppers from the iconic clock tower to the yet-to-be confirmed new St Albans High Street somewhere above St Albans Cathedral.

New St Albans High Street

Entrance to St Albans’ proposed new Super High Street

Donna Nichol, owner of the popular independent fashion store Chloe James Lifestyle has issued a statement.

I have absolutely no idea where this has come from and ironically, I cannot see it getting off the ground. We have been welcoming back our customers and have enjoyed the buzz of a busy shop. Why would I want to move my store 30 feet above St Albans?

I have just recently updated the shop window with a new French brand called FRNCH – how will anyone see it? Ignore the rumours and find us where we have been keeping St Albans fashionable for the last ten years.

Chloe James Lifestyle prepares for lockdown reopening

Mad Squirrel St Albans have also put out a strong worded statement in response to news of the Super High Street. General Manager James has gone on record and said “Of the 25 beers we have on tap, nothing is that strong”.

We have been here in St Albans for almost two years and whilst we are accustomed to hearing the occasional bit of nonsense in the taproom, this idea is farcical. Beer and heights don’t mix so we will remain on the ground floor of St Albans in Heritage Close serving the finest beers to St Albans residents.”

Mad Squirrel has quickly established itself as one of the predominant beer destinations in St Albans. With access from the footpath towards the Abbey, it would seem a strange decision from management but when you are around beer all day, anything can happen.

Mad Squirrel St Albans

Mad Squirrel staff claimed to not have seen the plans

Local resident Isabelle Ringing who we interviewed shopping in St Albans said the idea was nonsense. “St Albans is unique and residents love it the way it is. Why? a monorail? I just can’t get my head around it – we don’t need this nonsense in St Albans.”

Have a glass or two at Must Wine Bar Harpenden

Must Wine located on George Street were also quick to release a statement in regards to the rumours. Wine Steward and c0-owner Mike Nuttall explained, “I get the idea – great minds drink alike and the concept of tasting the finest wines with breathtaking views of Hertfordshire is idyllic.

However, the individual who came up with the pour decision of running a monorail above St Albans is clearly on cloud wine.” Must Wine will continue run wine tasting classes on George Street.

As these rumours of a break-away high street continue to spread, the TrendLife team will continue to keep you updated with facts instead of fiction.

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St Albans’ favourite Chloe James Lifestyle prepares for reopening



Chloe James Lifestyle prepares for lockdown reopening

As one of St Albans’ favourite destinations for all things haute couture, we are excited that Chloe James Lifestyle have announced they will be reopening this coming Monday 12th April.

Regular St Albans shoppers will know Chloe James Lifestyle has been a fixture on High Street St Albans for over 10 years. Despite being extremely busy preparing for the reopening, Owner Donna Nichol has shared her thoughts on reopening Chloe James Lifestyle and what changes fashionistas can expect.

Chloe James Lifestyle owner Donna Nichol

Chloe James Lifestyle owner Donna Nichol

What are you looking forward to most at Chloe James Lifestyle?

Personally, I’m really looking forward to the buzz of a busy shop again – lots of chat and laughter and the general feel good vibes of helping people look and feel their best. Nothing beats it! When we reopen, we are going straight back to our normal hours i.e. 10-5.30 Monday to Saturday and 11-4 on Sunday. We can’t wait to open the doors again and welcome our customers back in!

What new changes can we expect at Chloe James Lifestyle?

The shop has had a complete refresh. Every single inch has been cleaned and there are lots of new products for our customers to enjoy, including great gift lines and a new jewellery brand as well as our Spring fashion collections. One of my personal favourites is a new French fashion label called FRNCH which we are currently featuring in our window – the colours are just stunning!

We love what independent businesses bring to St Albans. How do you think shoppers will respond post lockdown?

I believe there’s going to be a real return to shopping small. After all, we are the ones who have carried on throughout the pandemic, finding ways to adapt to our customers’ needs, offering Click & Collect and always being at the end of a phone to help find the perfect birthday gift. We’ve even personally delivered them on a specific date when it was possible!

We’ve also kept our windows vibrant to cheer up the daily walk and many people have said how much they loved this. It’s become apparent to everyone how much small independent businesses add to their community and we really must make sure they don’t disappear!

About Chloe James – Chloe James Lifestyle is an elegant lifestyle boutique based in St Albans specialising in fashion, art, stylish interiors and beautiful gifts.

TrendLife Magazine is available from a network of stockists across Beds, Bucks and Herts. For more info, contact us.

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AKILA have joined forces with techwear designer Charli Cohen



LA based eyewear brand AKILA have joined forces with UK based techwear designer Charli Cohen to create Halo. A special limited edition capsule collection, AKILA x Charli Cohen Halo drops this Easter Weekend.

LA based eyewear brand AKILA have joined forces with UK based techwear designer Charli Cohen to create Halo. A special limited edition capsule collection, AKILA x Charli Cohen Halo drops this Easter Weekend.

AKILA Eyewear are designed to last & handcrafted from eco-friendly plant-based cellulose acetate. Unlike most other eyewear brands, Akila frames are made from cellulose acetate — an eco-friendly alternative to petroleum based plastics.


Charli Cohen was born out of a need for evolved clothing and progression within the fashion industry. They specialise in NEXTWEAR: a concept that looks to the future of fashion, aesthetically, in terms of technology and in terms of sustainability.


Charli Cohen manufacture limited quantities of each style in London, Leicester, Porto and Shanghai. Using premium, responsibly produced technical textiles from Milan, as well as upcycling from military surplus and tacticalwear, Charli Cohen is a brand to follow.

This frame boasts a retro industrial look that combines hard-edged style with ergonomic comfort. Featuring a wrap-around shape, all pairs include a barb-wire chain retainer which can be attached to metal eyelets on each temple or worn as a necklace.

This capsule collection drops Friday 2nd April at AKILA

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