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Next replaces closed Debenhams at intu Watford & intu Milton Keynes

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The Future of Beauty? The Beauty Hall from Next

Fashion retailer Next have announced they will be opening a new beauty store in the former Debenhams units in intu Watford and intu Milton Keynes.

Called ‘The Beauty Hall from Next’, the new concept store will open in units formerly occupied by Debenhams in both intu Watford and intu Milton Keynes. Next currently sells more than 200 beauty brands, including Estée Lauder, Clinique, Benefit, Elemis, Burberry, By Terry, Rituals, on its website, Next.co.uk, and additionally premium brands such as Bobbi Brown, YSL, Lancôme and Nars on sister site Fabled.com, which it bought from Ocado last year.

Many retailers are looking at ways to enter the lucrative beauty industry which is estimated to be £30 billion this year alone. The recent lockdown saw a rise in the demand for beauty products as beauticians and make-up artists downed tools.

Next already had plans to launch the new concept stores in five former Debenhams locations: the Bullring in Birmingham, The Oracle in Reading, Highcross in Leicester, Silverburn in Glasgow and Centrale in Croydon.

Debenhams in Milton Keynes

Next said it recognised the opportunity to develop an extensive premium beauty business after a successful online collaboration with Fabled by Marie Claire, which launched beauty on the retailer’s ecommerce site in October 2018.

More information on potential opening dates and more to come.

Beauty

Milton Keynes welcomes new Next Beauty and Home concept store

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We may have leaked some news a few weeks ago but it is now official. Fashion retailer NEXT has announced the expansion of its beauty business with the exciting news of four new ‘Beauty & Home’ stores. Milton Keynes and three other UK locations will welcome the new Next Beauty and Home concept stores. Milton Keynes’ very own Next Beauty and Home store will open its doors on Friday 2nd October, in the former Debenhams store at intu Milton Keynes Shopping Centre.

Milton Keynes welcomes new Next Beauty and Home concept store

*NEXT -The Beauty and Home Store – Concept Drawings. (Supplied by Dalziel & Pow)

Next Beauty and Home

As well as selling clothing and home furnishing, NEXT currently sells over 250 beauty brands on next.co.uk. Following on from a successful online collaboration of Fabled by Marie Claire, which launched Beauty on next.co.uk in October 2018, Next has been interested in expanding the brand into the beauty world.

The aim of the new concept stores is to create a premium retail environment for beauty products, to complement the offer NEXT already carries online. Alongside this, NEXT’s well-loved Home and Lingerie collections will also be available within the new stores; which will further expand the lifestyle offer available to Next customers in Buckinghamshire.

The Milton Keynes Store will stock premium brands including; Armani Beauty, Bare Minerals, Benefit, Clarins, Clinique, Estee Lauder, GHD, Lancome, MAC, Origins, Too Faced, Urban Decay, and YSL. The store will also offer a range of premium beauty services in-store.

Simon Wolfson, NEXT’s Chief Executive said: “This is an exciting opportunity to work with existing and new beauty brand partners to create a new force in beauty retailing – bringing our Online business to life through premium store environments in some of the UK’s most important retail locations.”

Milton Keynes welcomes new Next Beauty and Home concept store

*NEXT -The Beauty and Home Store – Concept Drawings. (Supplied by Dalziel & Pow)

Next – A High Street innovator

British clothing retailer Next is used to launching new concepts. After opening its first Next Store in 1982, Next launched ‘Next for Men‘ in 1984. One year later saw the launch of their first home interiors range. 1987 brought the birth of NEXT childrenswear. 1988 was the launch of NEXT Directory – the brand’s innovative new concept for in-home shopping. Next has always been an innovator and the launch of Next Beauty and Home could be the much needed retail therapy we need in these testing times.

 

*NEXT -The Beauty and Home Store – Concept Drawings. (Supplied by Dalziel & Pow)

Where can I find Next Beauty and Home?

The new Next Beauty and Home Milton Keynes store will be located at Intu, Milton Keynes Shopping Centre, 38 Midsummer Blvd Milton Keynes, MK9 3GA. Opening hours for Next Beauty and Home Milton Keynes will be shared when available. intu Milton Keynes Shopping Centre is currently in the process of rebranding.

*NEXT is working with its Retail teams and brand partners to open the stores with social distancing guidelines and procedures that are safe for customers and colleagues.

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Beauty

Smile with a free teeth whitening makeover from Church Road Dental

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Smile confidently with a *free* teeth whitening makeover

Welwyn Garden City’s Church Road Dental are giving our lucky readers the chance to win a dazzling free teeth whitening makeover worth over £400.

What is tooth whitening ?

Tooth whitening can be a very effective way of lightening the natural colour of your teeth without removing any of the tooth surface. It cannot make a complete colour change, but it may lighten the existing shade.

Deep Bleaching works by increasing the tooth’s permeability to oxygen which breaks down stain molecules. It is a combination treatment meaning that there is a 2 week home treatment followed by 1 hour visit at the dentist (optional).

Teeth are stained by the foods and drinks we consume. Smoking further stains teeth and the natural bright, white shade becomes darkened. Teeth whitening is a successful and simple method of lightening the colour of your teeth. The degree of whiteness achieved will vary from patient to patient and with the type of bleaching process chosen.

Smile confidently with a *free* teeth whitening makeover from Church Road Dental

What are the benefits tooth whitening ?

One of the benefits of tooth whitened is an improvement in general self esteem, making us happier and more content.

Over time our teeth may become discoloured by certain foods that we eat, drinking coffee or red wine, smoking, and how well we brush and floss. Whitening can help by producing a younger looking effect. If we’re not embarrassed by or conscious of our teeth, we smile naturally and confidently. Smiling has been shown to improve mood by triggering the production of endorphins.

Dental professionals have noticed that patients who’ve had their teeth whitened tend to show an improvement in their oral health care routine. Experiencing the advantages of whiter teeth often leads us to take good care when brushing, flossing, and seeing our dentist for professional cleanings. Since good oral health can improve your overall health and prevent many diseases, this is by far the most important reason to consider teeth whitening.

How do I enter the competition ?

For a chance to win, follow or like Church Road Dental on Instgram or Facebook. Then share their teeth whitening post and tag TWO friends. More information is available upon request from Church Road Dental.

Smile confidently with a *free* teeth whitening makeover from Church Road Dental

About Church Road Dental

Church Road Dental provide excellent dental care in a safe and relaxing environment. Their team of dentists, nurses, hygienists and technicians provide all the treatment and advice that patients need to achieve a healthy, beautiful smile! Church Road Dental is located at 4A Church Road, Welwyn Garden City.

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Disney’s beauty standards reimaged for today’s reality

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Disney Reimaged for today's reality

The Little Mermaid, Snow White, Pocahontas. We grew up watching Disney classics. We sang along, dressed like them and imagined being whisked away by a knight in shining armour. Fast-forward to today, and Disney heroes and heroines look very different.

Classic Disney Princesses have ridiculously small waists and large eyes to the point where they are almost out of proportion to the rest of their face. Whereas the villains are known to have hard, sharp facial features, oddly shaped noses and their bodies are often cloaked.

Modern Disney heroes are still stunningly beautiful and thin, but more proportionally so, and the villains look like any other person you would meet on the street.

Disney has evolved

While there is nothing that can explain the historic waist sizes and obvious uglification of villains, Disney has stepped up in recent years to portray more life-like characteristics.

Let’s take a look at Frozen, one of the most popular modern Disney films. While Elsa is a favourite, Anna is clearly the hero of the piece. She is still on the smaller side in terms of body size; however, the proportions are much more realistic.

Whereas Hans, the villain, doesn’t have any specific undesirable traits, on the outside at least. Unlike Gaston, with his oversized box jaw and nasal bump. Or Jafar, with his bulbous nose and pointed chin.

How would classic characters look today?

In 1957, when Disney princesses and villains were filling our screens, the average British female weighed 9st 10lbs, were 5ft 2ins, wore a size 12 and a size 32B bra.

While Disney has come on in leaps and bounds in how they reflect what desirable body shape or facial features are, they don’t yet truly represent current measurements.

We wondered what our favourite characters would look like if they existed today.

Read more…

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